
We are Alice and Gian Luca Vitelli, we live and work in the Marche, in what was once our family business.
Many years have passed since we realized that a revolution was needed in the footwear sector which was in crisis.
It was 2009, we gathered all the courage we had available and launched our brand: La Scarpetta di Venere.


We chose to only produce for our brand, in small quantities that allow us to give value to every single product.
Handmade shoes, limited edition. We wanted to offer our customers something truly unique, which reflects them without following a trend. We wanted to propose a new idea of craftsmanship: careful, aware, respectful.
Both in production and in distribution, we have gone against the tide. We have a short supply chain, very short indeed.
Our suppliers are all located within a 30 km radius of our headquarters.
You will find our brand only inside the Scarpetta di Venere stores, because we have chosen to manage the whole process entirely, to guarantee the top quality at the right price.



Our history
We are Alice and Gian Luca Vitelli, we live and work in the Marche, in what was once our family business.
Many years have passed since we realized that a revolution was needed in the footwear sector which was in crisis.
It was 2009, we gathered all the courage we had available and launched our brand: La Scarpetta di Venere.


We chose to only produce for our brand, in small quantities that allow us to give value to every single product.
Handmade shoes, limited edition. We wanted to offer our customers something truly unique, which reflects them without following a trend. We wanted to propose a new idea of craftsmanship: careful, aware, respectful.


Both in production and in distribution, we have gone against the tide. We have a short supply chain, very short indeed.
Our suppliers are all located within a 30 km radius of our headquarters.
You will find our brand only inside the Scarpetta di Venere stores, because we have chosen to manage the whole process entirely, to guarantee the top quality at the right price.

The Scarpetta di Venere is a very rare, unique orchid.
And it was precisely this rarity that inspired us to create our brand of handmade shoes.